iBeacon identifies Apple’s Bluetooth-based beacon technology that permits Bluetooth Beacon to deliver or receive minimal volume of data within short distances. The common beacon message or data includes an UUID (universally unique identifier), a significant and a minor value only.
While the notion of ‘beacon’ is applicable to all of hardware works with the Bluetooth Low Energy within the Bluetooth 4. specification with iOS being the 1st platform to introduce this technology in the marketplace, the fundamental thought of BLE was originally devised by Nokia. The name ‘iBeacon’ has been trademarked by Apple because of its standard beacon protocol.
The iBeacon is undoubtedly an innovative low-cost technology that draws Location Based Services in iOS to aid apps determine their position with a micro-local scale, and then send hyper-contextual content to users based on the location. iBeacons, however, usually do not use latitude and longitude to define locations, instead depend on Bluetooth Low Energy (BLE) signal, to the iOS devices to detect them.
To sum it up, the iBeacon technology involves two parts – broadcaster or sender (beacon device) along with a receiver (smartphone and app).
Considering that the Bluetooth Low Energy or BLE technology consumes low energy, it is actually appropriate for simple applications involving minimal periodic transfers of information. An iBeacon periodically broadcasts a minimal-Energy Bluetooth (L.E.B.) signal which may be captured by any iOS devices nearby.
In line with the data received the iOS device could be now responsible to correctly interpret the content and perform action accordingly. At the moment the iBeacon technology works on a compatible iOS device containing iOS 7 or later together with Bluetooth facility turned on.
In simple words, the Bluetooth Low Energy Communication may be explained as small bits of data, advertised or broadcasted at frequent intervals by the beacon via radio waves. The iBeacon app development are completed is such a manner that these sets of data is going to be received by devices like iPhone, iPad or iPod, where they can be used for various smartphone applications, causing things such as push messages, prompts yet others.
The typical technology for iBeacon calls for a set 100 ms interval. Frequent broadcasting for faster discovery by devices can be done nevertheless it shall affect the battery life of your iBeacons.
The iBeacon technology can do performing not only sending meaningful data. The scope and limitation from the technology may also depend upon the sort of the hardware it has been installed into. While cheaper devices might just emit the standard iBeacon protocol, other devices can also offer additional features like sound or light activation, temperature sensing and motion control.
Since iBeacons rely on a common technology like Bluetooth that is easily available on virtually every device without requiring a substantial amount of power, they may be tactfully applied in multiple areas.
Having an iBeacon network helps brands, retailers, apps or platforms discover in which a customer is within close proximity. This creates an environment so they can send clients hyper-local and meaningful messages/advertisements that will again be instrumental in driving sales.
Any time a customer by having an iBeacon compatible device arrives at the store, the apps on his device will alert him once it catches the signal in the iBeacons installed inside the store. It shall send a relevant data to the server, upon which app actions, push notifications, etc occur. The basic messages may be special discounts and limited offers or perhaps reminders and so can boost your shopping experiences. Going with this, it can be asserted that iBeacons have certainly introduced a brand new means for brand communications.
Recent studies reveal that iBeacons can also be being considered as helpful mediums that could be used on educational context. As an illustration, simple games involving students to explore and unveil things as well as scientific experiments can be supported via iBeacons. They can be being seen an effective tool that could drive young minds towards different subjects like technology, logic, geography, etc.